Visual identity and communication materials for a national social campaign.
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This project is focused on designing a public awareness campaign about domestic violence and sexual harassment. The goal was to create a visual language that felt clear and empathetic, helping survivors feel seen while informing the wider public in a direct, accessible way.
We developed a complete campaign identity that could live across posters, leaflets, guides and digital touchpoints. A limited color palette, strong typography and simple illustration style keep the message readable in busy public spaces, while icons and infographics help explain key information at a glance.
Key project features:
The result is a cohesive, respectful campaign toolkit that helps organizations communicate a difficult topic with clarity, dignity and impact.